NEWS

Falls City Beer and Louisville Bats Exclusive Collaboration

Louisville, KY – March 27, 2025 – Louisville’s original brewery, Falls City Beer, is excited to announce a new partnership with the iconic Louisville Bats. Starting on Opening Night (March 28th, 2025) and running throughout the entire 2025 season, fans can enjoy Home Run Hops, a beer crafted specifically for the Louisville Bats and Louisville Slugger Field.

The partnership between Falls City Beer and the Louisville Bats is not just about a specialty beer – it’s about celebrating Louisville’s rich heritage of craft beer and baseball

“It only makes sense for Louisville’s original beer brand to team up with the longest-standing professional sports team in the city,” said Jason Wade, President of Falls City Beer. “As a Louisville native, some of my best childhood memories were attending Redbirds and Riverbats games at the Old Cardinal Stadium. This collaboration is long overdue and we hope fans appreciate the unique private label brew made for the team this year.”

Graphic Designer for the Louisville Bats, Max Oxley, captured the essence of both brands within his unique can design. It is a reflection of our city, our beer, and our professional baseball team.

Home Run Hops is available in 19.2oz cans at Louisville Slugger Feild for all Louisville Bats home games. The beer will be sold at all beverage stands around Louisville Slugger Field and will also be available on draft at select concessions, all season long.

About the Louisville Bats

The Louisville Bats are a Triple-A affiliate of the Cincinnati Reds which have been a key part of Louisville’s community since 1982. Playing at the iconic Louisville Slugger Field & earning three American Association championships; The Bats are a highlight within Louisville sports culture.

About Falls City Beer

Falls City Beer has been Louisville’s Beer since 1905, known for brewing tasteful beers with deep ties to the city’s heritage. With Falls City Beer, there’s a feeling of comfort and nostalgia. It’s stories of your grandpa working at the old brewery on 30th & Broadway, that red oval sign hanging in your parent’s garage, or an old church key passed down from a relative. Whether you’re enjoying at the Bats game or your backyard, let’s finish off the day with a nice cold Falls City.

Cheers to Baseball & Beer!

Website:www.fallscitybeer.com

Instagram:@fallscitybeer

Contact:

Casey Wentzell

Events Coordinator

Falls City Beer

Phone: (631) 827-6181

Email: cwrins@neaceventures.com

Falls City Beer Celebrates 120th Birthday with Car Show and Retro Beer Release Party

Louisville, Kentucky – Get ready to “rev your engines” and raise a glass for Falls City Beer’s 120th Birthday! Join us for a Birthday Car Show on April 19th, 2025, from 12PM to 5PM- 901 E Libert St, Louisville KY 40204

History of Falls City Beer

Falls City Beer was founded locally in 1905, the same time when Teddy Roosevelt was beginning his 1st term in office. With Falls City there’s a feeling of comfort and nostalgia. It’s stories of your grandpa working at the old brewery on 30th & Broadway, that red oval sign hanging in your parent’s garage, or an old church key passed down from a relative. This beer is a celebration of all those things. A nod to those who came before, worked hard, and finished off their day with a nice cold Falls City. ‘Falls City’, truly is Our City and Your Beer, and we’re so happy to keep this great brand in production.

Celebrate Falls City Beer’s Legacy:

As Falls City Beer marks its 120th birthday, we're bringing back the original look of the Falls City Pilsner, a blast from the past that longtime Fall City Beer fans will recognize and love. Enjoy drink specials, including $5 pints. There’s no better way to celebrate Louisville’s Beer since 1905 and the people who made it legendary.

Location:

The car show will take place at the Falls City Taproom, 901 E Liberty St, Louisville KY 40204 from 12PM – 5PM.

Car Show:

The car show will feature an exciting mix of vintage and modern luxury cars – a tribute to the timeless style that defines Falls City Beer.

Exclusive Features:

Awards will be given for the Top New Car and Top Vintage Car. Guests will also have the opportunity to win a free detailing from Austin’s Detailing, along with a free window tint. Enjoy live music from Lane Boswell Music, drink specials & delicious PARLOUR Pizza all day long.

Media Contact:

For press inquiries, event details, or sponsorship opportunities, please contact:

Casey Wentzell

Events Coordinator

Email: cwentzell@neaceventures.com

Follow Us on Social Media:

Instagram: @fallscitybeer